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About ABC Pathways Group

ABC Pathways Group, established in 2002 with ABC Pathways School, provides the children of Hong Kong with high levels of education and happiness in a stress-free and joyful environment, based on encouragement and captivating learning experiences. We strive to nurture well-rounded individuals who are dedicated to becoming positive contributors in our local and global communities.
在ABC大家庭,你會看見:⟡ 欣賞文化 ⟡ 團隊精神 ⟡ 互相扶持 ⟡ 尊重關懷


Digital Marketing Executive


  • Responsible for the planning, implementation and management of the company’s contents marketing plan for Social Media (e.g. Facebook, IG, YouTube)
  • Develop creative ideas for brand promotions on social media platforms
  • Analyze online opinion to identify insights and to develop social media report
  • Maintain and update the website


  • Bachelor Degree in Marketing or related disciplines will be preferred
  • Experience in digital marketing and education industry is an advantage
  • Proficient in written and spoken English & Chinese
  • Good command of English, Cantonese and Mandarin
  • Creative, proactive, well-organized, detail-minded, independent, self-initiate and good personality

Our Benefits:

  • Medical Benefits
  • Birthday Leave
  • Marriage Leave
  • Compassionate Leave
  • Long-Service Awards
  • Staff Referral Bonus
  • Special Tuition Fee for Staff & their Families


Interested parties please send full resume, expected salary and date of availability to the Human Resources Director, at Unit 2503~5, 25/F, 148 Electric Road, North Point, Hong Kong or by email to [email protected]
(all data collected will be for recruitment purpose only)